Me and Ms. Greene
Photo: Ethan Hill for The New York Times
Anyway, we once had a nice lunch with her nibs. But, first some background.
I was an Ad Biggie in the Big Apple some time ago, around the Mad Men era. It was one of the perks of the job to get complimentary magazines delivered to your home. One day I arrived back to Casa Wronski to see in my latest New York Magazine a contest eligible to advertisers and industry types (not tipped into the regular newsstand editions). The challenge was to unscramble the letters to spell the correct names of ten of the magazineโs top ten restaurant advertisers. Then you would be judged based on how creatively you packaged your answers. The prize was lunch at the restaurant of the winnerโs choosing; and, as it turned out, with Ms. Gael Greene herself and Mr. George A. Hirsch, the founding publisher of the magazine.
Always up for a creative challenge, one Saturday me and the little lady toodled off in our bouncy Citroen 2CV city car to collect match books from each of the restaurants whose scrambled names we previously had locked down. Then I constructed a colorful Paris style columnar kiosk complete with a pointed turret top and pasted the match book covers all around. This I placed inside a tall box with a top rigged so that when it was pulled off the four sides would drop away to reveal the matchbook decorated kiosk inside. Think voilร ! And, Ta Da!
And, can you believe it, we won! Match that!
Our choice was Cafรฉ Chauveron, then a top NYC restaurant. Here is the Insatiable Criticโs own review of that erstwhile great place, Cafe Chauveron as Love Object.
If you have had the exposure you will know that Gael Greene was a shooting star celebrity critic in the New York City culinary world. One must pay proper due. She was the expert at our table; donโt make any mistake about it. While scanning the French language menu, I read out loud, โChampignonsโ. Gael, without a secondโs pause quickly translated, โMushroomsโ. Well, I already happened to know that, but didnโt say so. It just struck me as her smart, perhaps sly way of, as they say, making me her bitch. Lovely. Iโve been a big fan ever since. Not. Maybe she was attempting to be helpful, and I am being not too kind. But, even so, one shouldnโt assume oneโs guest is ignorant and (even worse) be too quick to enlighten. Word!
But the kicker came later at the dessert course. Ms. Greene ordered the chocolate mousse. To die for she said; and it was. A big dollop of dark airy creamy rich soft chocolate mousse served in a squarish shallow chocolate cup. After having a taste Gael called for the waiter. Per my approximate recollection, โThis mousse, it seems different. Are you using the same chocolate?โ When the waiter returned with the answer to that weighty question he smilingly reported that, indeed, the usual chocolate for the mousse was not available and this was made with a substitute.
OMG! Holy crap! That is one sophisticated palate. My first take was that it was a set up designed to shock and awe (I was a cynical adman, after all). But, again, I performed my part like a gentleman and beamed my deeply impressed approval her way. But, come on, Gael.
What was the truth of it, weโll probably never know. Nevertheless, dear Gael Greene, thanks for the memory.
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